Six Online Sectors Set to Take Off in 2020

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Brands all over the world are adopting technology in their operations. Car manufacturers are replacing humans with robots to cut costs and increase efficiency. Production companies that have always worked in one city are partnering with offshore businesses where there’s cheaper labor.

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On the Internet, businesses are ever-adapting to new trends. They keep integrating new technologies and investing in human resources to drive sales. Below are six online industries to watch in 2020.

Internet of Things (IoT)

What began as a small niche in the tech world is fast rising into a global phenomenon that makes boring products look smart and fun. From home lights to CCTV cameras, thermostats to GYM equipment, IoT is revolutionizing how we interact with everyday gadgets.

In the last couple of years, only a few industries have been proactive in dipping their toes in the IoT sector. But as technology continues to impact more industries, manufacturers from all sorts of products will experience with the innovation.

Some of the biggest brands in the world have already integrated the Internet of Things. Amazon, for example, has Alexa, the AI voice assistant that can help you shop online conveniently. The international shipping company DHL also depends on automated IoT pilots to make deliveries in some cities.

Re-Commerce

As e-commerce spreads globally, it’s inspiring smaller niche industries every online entrepreneur should watch out for. Take re-commerce: the second-hand market growing at nearly the same pace as the traditional e-commerce space.

It became a notable industry at the start of 2010 but remained overshadowed by its parent industry for over five years. In 2020, however, it will be impossible to ignore re-commerce. More and more people are advocating for sustainability in the production world. There’s also an increasing demand for cheap products, especially among people who want to keep up with trends but can’t afford new products.

The best part of re-commerce is that’s opened a market for nearly everyone with access to the Internet. You don’t need to own a business or run a factory. If you have sneakers you no longer use, sell them online. Get rid of your old laptop or the pair of jeans you no longer deem fashionable but are in excellent condition.

Online Gambling Market in America

After the US Supreme Court struck off the PASPA Act of 1992 in June 2018, states have the powers to regulate online gambling. It’s an enormous relief for millions of Americans who’ve always wanted to play casino games without having to visit brick and mortar casinos.

As IBTimes.com explains, though, the US gambling market won’t open up any time soon. A few states like New Jersey and Delaware have already made progressive steps to license online casinos. However, the majority of states have been reluctant to promote the industry.

Mobile Gaming

Many video game brands, including Konami and Epic Games, believe mobile devices hold the key to the industry’s future. The arrival of 5G, growth of the smartphone market, and Internet penetration mean about two billion people now own smartphones.

Statistically, half of the mobile gamers in the world use mobile devices. Asia leads the way as the region with most mobile players, followed by North America and Europe. What’s more, mobile gaming is growing at such a fast rate that nearly every self-respecting publisher is investing in the industry.

Open world multiplayer game developers, in particular, are increasingly experimenting on mobile platforms. Games like Fortnite, PUBG, FIFA, NFL Madden, and Grand Theft Auto can be played on both android devices. And considering these games have tens of millions of fans, they will continue to inspire more mobile gamers.

Personal Brand Niches

If you login to social media networks frequently, you’ve probably come across posts of people advertising their small businesses. Influencers, users with a high number of followers, particularly enjoy cold-selling eBooks, recipes, and regimens to their followers.

Facebook has previously criticized influencers for misleading their followers on Instagram. But considering they are not breaking any laws, their niche industry is projected to take off tremendously in 2020.

Of course, personal brands are not limited to Facebook and Instagram. There are influencers on twitter, YouTube, Twitch, and Snapchat. Some of these users make millions of dollars each year selling their products or marketing other brands’ products.

Video Marketing

As the Internet penetrates developing countries and smartphones become affordable worldwide, video marketers will benefit immensely. Statistics show a significant percentage of Internet users prefer to consume video content over written text.

That means there are millions of people whose favorite way of consuming content is to watch videos on Facebook, YouTube, Twitch, and websites. The former two companies also encourage their users to create home-made videos, leading to the production of billions of hours’ worth of content each month.

The growth of video marketing means there’s a rise in demand for editors, models, actors, and content producers. Everyone wants to publish quality videos, after all. It’s compulsory to post professionally created videos, however. In fact, YouTube is encouraging amateur videos by prioritizing new content even if it’s low in quality.

Online Education

Although it’s been around for many years, online education is yet to flourish as a respected industry. Well, that could soon change as more and more people flock the Internet to take up new courses or teach disciplines they know.

Udemy.com, Lynda.com, and Khan Academy lead the way for the most popular online schools to learn just about anything. Khan is a tad biased to technology courses, but Udemy and Lynda provide access to courses on all popular disciplines.

It is unlikely online education will ever replace physical classrooms. But for people who want to learn new skills or further their knowledge, online learning looks like the futuristic way to do it.

The Takeaway

Most online sectors set to take off in 2020 have been around for a while. People have been learning online for two decades. Smartphones have been in operation since the 2000s, while e-Commerce isn’t new.

However, these sectors haven’t always gained the attention they deserve, and 2020 looks like the year they finally explode into the mainstream culture.

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Six Online Sectors Set to Take Off in 2020
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Brands all over the world are adopting technology in their operations. Car manufacturers are replacing humans with robots to cut costs and increase efficiency.

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