Colin Kaepernick Is The Face Of Nike’s 30th Anniversary “Just Do It” Ad – Here’s Why Some People Are Actually Destroying Their Nikes

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Colin Kaepernick was chosen by Nike as the face of a new advertising campaign dedicated to the company’s 30th anniversary. 

Some Nike customers reacted extremely negatively and Nexter.org reports why.

In the center of a scandal, again 

The unsigned quarterback who took a knee during the national anthem in protest of police brutality and racial inequality is the star of Nike’s new campaign.

He shared an image on his Twitter Monday of a close-up of his face with the words: “Believe in something. Even if it means sacrificing everything.” Nike’s Twitter account later retweeted his post.

Nike announced on Monday that American football quarterback Colin Kaepernick is the star of its 30th anniversary “Just Do It” campaign.

Kaepernick, 30, who took a knee during the national anthem in protest of police brutality and racial inequality last played in the NFL in 2016.

Kaepernick’s protest sparked other athletes to follow suit and outrage from NFL owners, sports fans, and from President Trump. During a rally in Alabama in 2017, Trump told supporters he’d love to see an NFL owner say, “get that son of a bitch off the field right now” and fire any player who refuses to stand during the national anthem.

Kaepernick-nike-ad-photo

Source: John Bazemore / AP

And while Nike’s decision to feature Kaepernick in its latest campaign was celebrated by many, others were outraged, posting videos and photos on social media of Nike products being cut up, burned, or destroyed.

Kaepernick-nike-ad-photo

Kaepernick-nike-ad-photo

Kaepernick-nike-ad-photo


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Colin Kaepernick Is The Face Of Nike's 30th Anniversary "Just Do It" Ad - Here's Why Some People Are Actually Destroying Their Nikes
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Colin Kaepernick Is The Face Of Nike's 30th Anniversary "Just Do It" Ad - Here's Why Some People Are Actually Destroying Their Nikes
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Colin Kaepernick was chosen by Nike as the face of a new advertising campaign dedicated to the company's 30th anniversary.  Some Nike customers reacted extremely negatively and Nexter.org reports why.
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